Hello! I am a Designer and creative director with a love for thoughtful ideas, strong visual storytelling and making things that feel both beautiful and meaningful.
Over the years, I have worked across a little bit of everything: brand identity, editorial design, marketing campaigns, experiential design, photography, illustration, environmental graphics..and plenty of projects that do not fit neatly into a category.
I love seeing how all of those pieces can come together to tell a bigger story.
My background includes creative work in education as well as agency experience for brands including Samsung, T-Mobile, Sephora and Walmart. No matter the project, I tend to approach things the same way: understand the story, find the interesting part and figure out the best way to bring it to life visually.
I care about the details. Typography, color, composition, photography, paper, texture, and all the tiny decisions that can make something feel just right. But I am equally interested in the bigger picture and how design can create a sense of place and connection.
Photography has become another big part of how I see and make things. I am especially drawn to color, landscapes, and everyday, small moments that might otherwise go unnoticed. Sometimes that work is part of a larger design project. Sometimes I am simply wandering around with a camera because something caught my eye.
This site is a collection of both sides of my creative life: the work I design and the things I notice along the way.
Have a look around.